Years ago, I maxed out a credit card to listen to a guy teach about productivity.
One thing he said stuck with me more than anything else:
"If you have more than three priorities, you have none."
That hit me hard. And when I looked at how most people work, I realized he was right.
Today’s Most Valuable Priorities (MVPs):
Picking Your MVPs – How to choose what actually matters.
Three Questions to Ask This Week – Are you actually committed to what you say you want?
MVP 1: Picking Your MVPs
It takes the average person eight minutes to regain focus after getting distracted.
Think about that. Every time you check a notification or switch tasks, you lose almost 10 minutes before you’re fully locked in again.
"But Cody... I'm good at multi-tasking."
No, you’re not.
Multi-tasking is a myth. Your brain can’t focus on two things at once. The only way to “multi-task” is if one thing happens automatically—like a habit—while your conscious mind works on the other.
That’s why habits matter. The more you automate, the easier it is to dominate your day and hit your goals.
Here’s a habit to start today:
Each morning, write down your top priorities. If you have more than three, do the following:
Consolidate or group them. If you need to review your P&L, approve expenses, and balance incoming checks, call it "Weekly Accounting Checklist."
Delegate. If it’s not your highest and best use, assign it to your team. Then follow up.
Schedule it for later. If it’s important but not urgent, put it on your calendar so you can focus on what matters most today.
When you’re done, you should have no more than three daily MVPs. Anything more than that is just noise.
MVP 2: Three Questions to Ask This Week
A couple of months ago, a guy came to me with a business idea. He wanted advice and an investment.
We talked for an hour while he laid out his vision. But as I asked him some tough questions, I could tell he was uncomfortable.
After the call, I sent him a text: "Proud of you. Looking forward to hearing more after you’ve knocked out those action steps."
That was months ago. Haven’t heard a word since. None of my questions got answered.
Here’s what I asked him:
What if you don’t get an investment? Will you still build the company?
What timeline and conditions do you put on selling your current luxuries to fund the business?
How are you going to align your life with this vision?
See, this guy is married with kids, lives in an area that doesn’t match his target market, and has a comfortable job that funds a fun lifestyle for his family.
I needed to know if he was really willing to do what it takes.
I guess we’ll see.
Whether you own a business or are looking to start or buy one, you’ve got to answer these questions before you make your next move.
Because if you can’t answer them now, you’re not actually committed. You just like the idea of it.
Do the little things,
Cody
