Letters

Letter 21: What to Do When a Culture-Add Becomes a Culture-Drain
A practical guide for leaders on how to address team members who have shifted from being culture-builders to culture-drains—without losing the team or compromising standards.
Letter 20: How to Focus and Actually Get Things Done
Picking Your MVPs – How to choose what actually matters. Three Questions to Ask This Week – Are you actually committed to what you say you want?
Letter 19: The Power of an Irresistible Offer (Mortgage Example)
When I first started my mortgage business, I knew one thing: real estate agents were our top referral source. If I wanted to win, I needed them to send us business over and over again.